Archive category «Success»

Mann about the myth and not myths

Sergey Grebennikov | 09/10/2008 @ Success

An e-mail interview has both advantages and disadvantages, the main of which is the lack of emotional coloring. For me, the hero of this interview, Igor Mann, was always a man of mystery. “I became acquainted” with him from the books “Marketing for 100%” and “PR for 100%”. It was a few years ago. Personal acquaintance did not happen, but I think everything [...]

Online communities: there are prospects?

Sergey Grebennikov | 02.26.2008 @ PR Events и Success

Last week, the conference “Internet communities 2008 ″, which was devoted to blogs, social networks and online games. And, of course, all that is associated with the listed services and resources.
It is noteworthy that at the very opening of the event, almost early in the morning, a briefing was held for journalists and all listeners in which representatives of the largest social networks of the Russian Federation participated. At the briefing was still and [...]

Blog review. results

Sergey Grebennikov | 02.02.2008 @ Success и Personal

In the RetailMedia blog, I write reviews on professional blogs on Tuesdays. After the publication of my essay on the PR blog, which is under the office of the editorial board of the journal “Counselor”, I was asked to rework a little for publication in the journal version.
Before the new year, I did it. The result was posted to the network. I liked that my assessment and vision of the blog was commented on […]

A new road will appear in the capital

Sergey Grebennikov | 01/26/2008 @ Success

A new highway will appear in Moscow in the next three years. It is planned by the city authorities to pass through the territory of the Northern, North-Western and Central administrative districts. This will provide an opportunity to link the Zvenigorodskoe highway and the Moscow-City business center, which has long been an urgent need.

New purchases or free promotions

Sergey Grebennikov | 07.30.2007 @ Success

A friend of mine decided to collect a bunch of comments on LJ (at least 500) without paying a single ruble to anyone.
At first, I was very skeptical of the idea, not understanding the meaning. But then he even decided to help. It was very interesting to understand how quickly LJ wakes up and starts actively writing comments.
You know, in less than 20 minutes, as it was already over [...]

It happened!

Sergey Grebennikov | 13.06.2007 @ Success

Today a happy event happened for me. Not without my participation :-) the corporate blog of the company in which I work was launched.
What was the most difficult? Probably, to present the creation to all employees of the company, I wanted to see the brilliance in their eyes about the launch of the service, in which they could share their thoughts with a wide circle of readers. After all, the opinion of colleagues is very important. [...]