Archive September, 2007

Where to work: in a company or agency?

Sergey Grebennikov | 09/27/2007 @ HR и Management

Where to work? It is also one of the eternal questions, at least for a PR specialist, advertiser, marketer or branding specialist (I will only refer to a PR specialist in the following). Under the question “where?” I understand the company or agency. I am sure that many of them are clearly defined for themselves. Although ... as they say, do not tell the gop until you jump over. Different and happy things happen in our vain life […]

Book about blogs by Anton Popov

Sergey Grebennikov | 09/24/2007 @ Review of prof. literature

I think many people know that Anton Popov is writing a book that is dedicated to the blogosphere and will be called “Blogs. A new sphere of influence. ” To be precise, the book has already been written and is at the stage of editorial processing by the publisher.
By the way, I am really looking forward to the release of the book, because now I am writing a diploma on the topic of blogs. Although, I think, I will write my final work, I [...]

Blog in law

Sergey Grebennikov | 09/23/2007 @ the Internet и Personal

Faced a week ago with a problem that was never fully resolved. I know that among the readers of the blog there are people who are actively engaged in the development of the blogosphere in Russia. I am sure that you can give advice or refer to sources that will help me.
What is the essence. I am now writing a thesis on the topic of blogs, of course. This year, how can I [...]

Are you a marketer? So - a liar ...

Sergey Grebennikov | 09/09/2007 @ Review of prof. literature

... says Seth Godin in his next book, “All Marketers Are Liars." I did not believe the title and decided to read the book and understand the reason why my colleagues are liars and deceivers.
Like all the books of Godin, the next one is read in one breath and, which is undoubtedly important, gives a lot of useful attitudes on how you still need to work in modern […]

Many, many joys

Sergey Grebennikov | 09.18.2007 @ Personal

Today, the updated PR Every Day blog is working again. I waited for this for a long time. I think that tomorrow I will publish a review of the recently read book by Seth Godin. She impressed me.
Many thanks to Denis for the design. I wrote the technical task for a long time, even drew a rough vision of the blog: the location of posts, headings, comments, and everything else. But Denis did everything a bit [...]

I visited “First After Blog”. Report and opinion

Sergey Grebennikov | 09.18.2007 @ the Internet

On September 13 of this year, an event took place, where problems and prospects for the development of the blogosphere in Russia were finally discussed. The talk show “First after the blog,” as the event was designated by the organizers, was held as part of the Moscow International Advertising Festival.
I expected a little more from participants, organizers and audience, but alas, hopes were not justified. Let's calculate that the first pancake is always lumpy, as they say [...]

Talk about blogs

Sergey Grebennikov | 09/10/2007 @ PR Events

On September 13, 2007, on the coming Thursday, the talk show “First after the blog :-)” will be held in the October concert hall. The show is held as part of the Moscow International Advertising Festival, which is gaining momentum every year and attracting an increasing number of professionals from the advertising world.
Of course, I’m really looking forward to meeting representatives of the leading blogging systems in Russia who will meet in one place and […]

Accurate Media Studies

Sergey Grebennikov | 09/03/2007 @ Learning to work и Bug work

Last Saturday, I felt hurt for my profession, or rather its component. Who does not know, I study on the social policy, so I am familiar with sociology not by hearsay. We were always told that in any studies there is a certain percentage of error. But without this you can not do anywhere.
What is it actually about? The other day, a girl rang the door (like this [...]